Not All Money Is Good Money: Protecting Your Business

 Not every opportunity is the right one, and that’s okay. Sometimes, the cost of saying yes can outweigh the benefit. For example, a client with unreasonable demands may drain your energy and time, leaving you unable to serve your ideal customers. Learning to identify red flags early—such as unclear expectations, unrealistic budgets, or a lack of respect for your boundaries—can save you from future headaches. Trusting your instincts is equally important. If a deal feels wrong, it likely is. Saying no may seem like a risk, especially if money is involved, but it’s often a step toward a more aligned and prosperous future. When you make space by turning down the wrong opportunities, you open the door for better partnerships and deals that truly support your vision.